Category Archives: audience

Flickr Museums

Over the course of the Fall 2010 semester Museum Lab students worked in four teams of three to invent and develop fictional museums using Flickr. This experimental format supplanted the Lab’s more traditional design assignment as the majority of students were non-design grads from Media Studies, History of Decorative Arts and Fine Arts. The aim was to see if we could practice the internal functions of the museum – including collection, conservation, interpretation, education and exhibition – using Flickr’s editorial and content management features.

While Flickr did seem at times to be a bit of an antiquated program, and lacking in participatory features of more popular social networking sites it did provide an environment for discussing a wide range of very general museum issues in an an abstract and easy to manipulate surrogate to a real museum. Questions explored included: What is a mission statement? How does mission relate to a collecting policy? How do you create and manage metadata to sort and access information? What editorial decisions are involved in creating a thematic exhibition? How can we effectively use the tools of social networking including collaborative and participatory modes of interaction, user generated tags and comments? How does the from and functions of a networked media environment influence the reading of the content?

Salon de Refuse: A Trash Museum
A museum of re-purposed objects and materials for the creation of new works of art. The Salon de Refuse derives its name from late 19th Century Parisian Salon Refusés that was founded by artists who were refused by jury of the officially sanctioned Paris Salon.
Students: Michelle Jackson, Ryan Massey, Logan Sibrel.

Gotham City Street Art Museum
This Street Art Museum creates an online site for exploring graffitti, painted murals, paste-ups and other ephemeral urban artistic practices in public space.
Students: Tori Jones, Jayme Elterman, Kadie Yale

The Play and Learn Collection: Toys that Influence
This museum explores the effects of designed objects on early childhood development including gender roles, race, occupation and identity.
Students: Meagan Elevado, Racini Andres, Ruby Hoette.

New Yorker’s Tribute Museum
The Tribute Museum explores the space of memory archives the many often unoticed memorials and monuments in New York, including spontaneous acts of memorialization, tribute tattoos, and municipally sponsored memorial installations.
Students: Sinnead Lawler, Livia Di Mario, Jessica Peterson.

Critics invited to the final review included Shannon Mattern, Professor at the New School Department of Media Studies; Ilona Parkansky, Educational Media and Technology Planner at Ralph Appelbaum Associates and Susan Sellers, Founder and Principal of 2×4 Design.

Tim Ventimiglia

Identity, Self, Networks

A recent essay by author Zadie Smith brought to mind the topic of ‘self’ as we’ve discussed the BBC documentary, The Century of the Self, and the museum’s shifting focus on the complexity and identity of its audience. Smith’s essay, titled “Generation Why?” is largely a critique of The Social Network, a film released earlier this fall about the founding of the online social network, Facebook. Smith’s critique leaps beyond the content of the film to comment on our current society and the increasing importance we place on defining ourselves, as a seemingly increasing portion of this definition comes in the form of the people and things we collect and give preference to in virtual space.

As a class, we have discussed the role of Facebook in our society and our roles as virtual participants, like those discussed by Nina Simon in The Participatory Museum. Simon describes “The network effect,” the underlying concept of social networks, and our various levels of participation, “whether as creators, critics, collectors, joiners or spectators.”

By participating in social networks, in some ways, we are individually creating prescribed-format museums of self. We curate, update, and maintain them. We may create micro-communities with other individuals who share interests and ideas to which we relate, but we increasingly isolate the ‘self’ because we interface with software to a greater extent than the people to whom we are connected in social space.

Connection may be the goal of social networks, but decreased privacy, perhaps an evolved social norm, also affects how the self is virtually portrayed. And one’s expressed likes and dislikes allow for for marketing to be streamlined to his or her self-proclaimed preferences. In this way, we are viewed as individual consumers. Likewise, The Century of the Self reveals the shift from ‘need’ to a ‘desire’ based society.

In her essay, Smith also briefly discusses Jaron Lanier’s book, You Are Not A Gadget. She writes that, “Lanier is interested in the ways in which people, ‘reduce themselves’ in order to make a computer’s description of them appear more accurate.” We are aware that we self-edit for online portrayal and that our number of virtual friends is not an accurate reflection of our actual friends, but it is important to question our awareness of how the software affects us. Software is not neutral, and it is possible to consider that for most of us the lines begin to blur between our reduced, edited selves and our reality.

It is possible to consider that our selves which display our collections of friends and things we like are devoid of the richness of our actual lives and interpersonal connections.

In his publication, Do Museums Still Need Objects, author Stephen Conn wrote about how museums have generally adjusted to changing cultural atmospheres and he concluded that although they may no longer require physical objects to tell their stories, objects endure and offer a rich and unparalleled visual experience all their own.

Likewise, I think that virtual social space cannot offer the same quality of personal connection and reflection found in shared cultural space.

Jayme Elterman

Bill Moggridge wrote a book… and he’s giving it away for free.

A scenario from Dunne and Raby shows children growing meat to provide energy to operate a TV. <em>Photo</em> Jason Evans

A couple weeks ago, I attended  a lecture by Mr. Bill Moggridge, Director of the National Design Museum. It was an interesting albeit short lecture on what he finds interesting about curatorial design, as well as how the Design Museum looks to keep up with the trends of participatory and accessible exhibits. He currently has a new media committee trying to make the museum more available online. He has also written a book titled ” Designing Interactions” which highlights the different ways that artists and designers have been creating interactive and participatory technology. There are interview videos and biographies for each of the interviewed artists  both online and on a DVD included in the book.  Better still, he has offered this book FREE for download, either by chapter or in its entirety.

There’s some pretty great stuff here, and  I thought it would be of some interest to the class. http://www.designinginteractions.com/book

Jess Peterson

Participatory Museum or Playground? Or Both?

After our trip to the Met’s Luce Center to try out their technology prototypes, I was struck by one of the comments made– namely, that a young child using the computers in the period rooms was able to exit the program in order to use Paint to draw her name on the desktop.  It’s sort of a delightful anecdote and a commentary on the best laid plans of adults often going awry,  but it got me thinking about my experiences with museums as a child.  My first memory of visiting a museum is pretty hazy, but it was definitely to visit the Please Touch Museum in Philadelphia (now housed in the fabulous Memorial Hall from the 1875 Centennial International Exhibition), and I was excited because I was allowed to dress up in “pilgrim” clothes and play pretend Thanksgiving with my siblings and other random kids.

It didn’t dawn on me until years later what the museum’s mission actually was, because it seemed light on traditional objects and heavy on being a child’s dream playground.  They have constantly changing exhibits which are interactive for both children and adults, and currently they  have something to do with literature (Alice in Wonderland), physics (a flight exhibit), and nature (a river exhibit).  The emphasis, as cued by the institution’s name, is of course placed on touch and learning by doing– something that seems to be a popular trend in science centers too, like we’ve discussed in class.  The point I want to make here is, that visiting the Please Touch (which my 5-year-old self called “Policetudge”–all one word), was memorable not because of what I might have learned about the Pilgrims, but because I could touch literally everything there.  To an extent I still hold that obsession of wanting to touch museum objects– there’s something about feeling the surface nuances and the weight and solidity of an object  that makes me feel as though I understand it more fully.

That said, I’m wondering how to classify the Please Touch Museum… now it feels more like a learning center or discovery center than my traditional concept of a museum (another bias leftover from childhood: my points of comparison were the more traditional style PMA and the Barnes Foundation where touching is, obviously, prohibited).  As we see with the Luce Center’s more intuitive study computers, there is definitely a rise in more entertaining and accessible technology or interactive features in museum exhibition design.  The Please Touch concept is just a simpler version of this type of interaction. I guess the answer to Steven Conn’s question “Do museums still need objects?” could start to get its answer here.  Apparently, they need more toys.

Michelle Jackson

The Met’s Luce Center for the Study of American Art

On Monday the MuseumLab visited the Henry R. Luce Study Center for American Art at the Met. Curator Amelia Peck and Technologist Leela Outcalt gave us a tour of the existing facility, talked about its history and showed us a prototype of the new user interfaces that they are implementing.

The Luce Center was the first of many Luce Foundation funded study centers including the New York Historical Society, the Brooklyn Museum, and most recently the Smithsonian Museum of American Art in DC. The Met’s Luce Center was created in the late 1980’s when American became an official department  after consolidating collections that were previously scattered across multiple departments. The Luce  Center was revolutionary for its high-density open storage approach and use of digital object records that could be accessed by visitors. There are now over 18,000 objects of decorative arts, art and design in the American Department and these are distributed in a variety of gallery types including art galleries, period rooms, the study center, a recently renovated courtyard and some back of house storage. Adding loaned objects they are currently holding over 21,000 objects. The basic idea behind the study center was to democratize access to the collection, not just for scholars, but for the visiting public. There is a great article in Museum News (July 1991) by Carrie Rebora chronicles the early years of the project and how it came about so I wont dwell on the history here (I will digress with one footnote–the entire collections database and user interface ran on two 330 MB drives with 4 MB of RAM!).

Amelia and Leela gave us their assessment of what works and what doesn’t and a peek at some new interfaces the are developing with Small Design Firm. Their plans include a much larger number of interactive study stations each with a large touch screen monitor at a table to support longer object browsing and study. The prototype of the new interface was quite sophisticated and allowed you to search using any field, and organize the collection chronologically, by accession date, and by material.

They are also adding small monitors to the ends of each case, allowing users to browse the contents of the case in closer physical proximity. These compact screens  are visually very simple and easy to navigate. Objects are represented as thumbnail photographs in a grid. Touching and object icon opens a page containing its metadata. The systems seems easy to navigate, is visually unobtrusive and is automatically updated with new data every week to keep pace with new acquisitions, loans and new curatorial information for each object.

The Luce Center’s collections interfaces and the period room interactive programs are a smart technological retrofit of an existing facility and provide a strong contemporary complement to older (but still effective) exhibition techniques. To me the most interesting aspect of this interface is that it enables the Met to graphically represent the entirety of the collection in a number of ways that reveal larger trends like the proportion of objects in the collection across decades, or the proportion of silver, to glass, to ceramic, etc. These visualizations reminded me of some of the great Victorian collections displays where the entirety of the museum’s collection were visible in a kind of panoptic spectacle that was meant to convey the collection’s taxonomic structure at a glance.

Tim Ventimiglia

Small Town Identity

My hometown of Chico in California is a little agricultural town which is known for two things: the Sierra Nevada Brewery, and for being on Playboy’s top party colleges back in the 90’s. However, the locals and Chico State school board would like to leverage the lesser known facts –Chico produces most of the Western world’s rice, almonds and walnuts– to make our town a tourist destination.

The existing museums in Chico are relatively unknown outside of Chico but are regular destinations for local school field trips. The Bidwell Mansion the oldest home in Chico, which was owned by the founders of the city, seems to be nothing more than just a strange pink house near the college that can be seen from the busiest street in town. Our 5th graders probably know more about it than our adults.

Bidwell Mansion

The Sierra Nevada Brewery has received so much attention in recent years that their brew-house restaurant was updated less than a decade ago to include a glass wall in the waiting area which allows patrons to view the beer as it is being made.

This became such a popular feature and tour times have been in high demand, prompting the renovation of the brewery. It now includes a beautifully done two story wing made entirely of glass and wood in the Art Nouveu style where brew techniques can be viewed through glass walls and explanatory plaques are placed intermittently to allow the guest to embark on a self-guided tour. Most people use them to further their knowledge as they wait for the guided tour to begin, which is referred to with drunken wonderment as the equivalent of going on a “big kid’s tour” of the Willy Wanka Chocolate Factory, complete with platforms that extend out over the vats, allowing you to be completely immersed in the room.

Sierra Nevada Interior Tour

 

Although a museum addition wasn’t originally intended by the brewery, they stepped up to the demand of their patrons, and the Sierra Nevada Brewery is now known as the main destination for tourists and families coming to town to check out the college. What were the small agriculture and city oriented museums to do?

In a bold step, the city of Chico built a brand-new, state of the art natural history museum, called the Gateway Science Museum, in an abandoned lot next to the Bidwell Mansion to serve as an extension of Chico State. The juxtaposition of the old Victorian house sharing a parking lot with the brightly colored Modernistic Gateway Science Museum is a bit striking, making both stand out from the street, rejuvenating the centralized area only a few blocks from the oldest church in town, the Bidwell Presbyterian Church, and the entrance to the closed off Chico State campus. Still focused on school aged children, the Gateway Science Museum opened last Spring in time for summer camp to begin, and two of the kids I worked with last year as a youth leader claimed it was “Very cool.” (Which is actually a pretty big compliment if you’ve ever spent any time with bored 6th graders.)

Gateway Science Museum

Although this new museum is very well known now in the community, a bigger effort by the city is still somewhat under-wraps. Previously, I hadn’t known that other than the Bidwell Mansion, Gateway Science Museum and Chico Museum (whose existence is usually only noted by those stumbling down the street at early hours after the bars have closed because of it’s lack of advertisement or even signage in front of the building) there are 3 other museums in the city: an outdoor animal refuge, old rice factory and another piece of historic architecture. In an effort to demonstrate the history of Chico as more than just the partying college and home of good beer, the Gateway Science Museum was created to complete the museum circuit and renovations on the 5 existing facilities are underway. Instead of acting as 6 independent museums competing for attention, the City of Chico is hoping that visitors will appreciate a much broader, multi-locational museum experience with combined efforts, events and a single fee.

However, this was all made known to me through someone who is apart of the planning committee, and therefore, it’ll be interesting to see if they are actually able to advertise in the way needed to make sure this idea is successful. The Sierra Nevada Brewery museum is a hard act to follow, but hopefully this new focus on Chico’s history will lead to an grouping of sites which will be interesting to more than just school children needing time out of the classroom.

Kadie Yale

Xaviera Simmons: junctures

OFF/SITE: Xaviera Simmons: junctures (transmissions to) at the Goethe-Institut Wyoming Building

Although this show is now over, it was a great show to experience after our discussion on technology a couple of Mondays ago.   About being private, yet someone public.

“Over five weeks of junctures (transmissions to), Xaviera Simmons will engage invited writers, academics, musicians, astrologers and others in a series of “micro-residencies,” embracing the collaborative and multi-genre nature of the OFF/SITE project. Participants including artist Brendan Fernandes, filmmaker Sophie Hamacher, landscape architect and surfer Benjamin Landers, singer/songwriter Austin McCutchen, and historian and singer Teresa Mora will join Simmons in a closed, site-specific wooden studio structure within the Wyoming Building. The studio will be equipped with a slide projector, digital projector, microphone, amplification system and commercial-grade copy machine; the gallery will serve as home to several live finches for the duration of the project. In the gallery, the artist and her collaborators will create an ever-changing installation of photocopies, projections, staged readings, sound recordings and ephemera reflecting the conversations and activity within the studio.”

Racini A.

National Baseball Hall of Fame – Then and Now

After last week’s class discussion hearing the mixed sentiments about the move toward interactive displays and less objects in the Museum, I remembered my experience of visiting the National Baseball Hall of Fame in Cooperstown a year and a half ago and my great disappointment in the renovations, “modernization” and restructuring of all their exhibition halls.  I first visited the Hall of Fame in high school, about 10 or 11 years ago and remember walking in and feeling like I was in my grandparents’ attic, seeing old relics and photos displayed with pride, but also crowded and cluttered. It felt as if I was discovering something, as you tend to feel when going through old family photo albums or clothes and jewelry boxes of past relatives.  Old lockers, some actual and some re-fabricated, were stuffed with the jerseys, gloves, cleats, baseball cards, and correspondence of famous players.  The museum really captured the essence of baseball and how it became “America’s Pastime.”

When I went to the Hall of Fame most recently, I was with a friend who had never visited and gushed over how personal and intimate the Hall of Fame was, the warm lighting, the display boxes made to feel like lockers and dug outs really indulged a baseball fan’s nostalgia.  Upon entry, everything was re-done, what used to be rows of cluttered lockers were now modern display cases with gallery lighting.  Objects, much fewer and isolated, seemed detached and inaccessible behind glass panes framed by dry wall painted in deep solid hues.  The warmth, accessibility, and feeling of discovery were gone and I felt that kids passing through the halls were really missing out on a connection that I made when I first had visited.

I’m curious to know why the Hall of Fame made the move from the dusty charm of its old displays to the sterile and impersonal.  I was surprised to see that even the Statistics Room, which used to have old score board-style listings of players’ names and stat numbers on removable hand painted wooden planks was replaced with boring white Arial font on a black background.

As I had mentioned in class, I don’t think technology and streamlining the display of objects is necessarily the right move for all Museums.  Careful attention needs to be paid to the visitor experience.  Some mediums don’t necessarily benefit from a minimalist and/or technological approach.

Megan Elevado

High Tech Versus No Tech

This weekend was a perfect time to ponder the idea of high tech versus no tech within museum walls, as I had the chance to visit two wonderful museums which represented both extremes.

The First was a trip to The Waterfront Museum in Red Hook (Brooklyn) (please watch this video, it’s adorable.) The Museum has a very unique characteristic: it is actually a floating barge, and the only one in New York to be exact. I accompanied a friend to sit in on a third grade’s class visit to the museum. 70 eight year olds filled the barge to learn about its history, as well as the history of transportation in the US and specifically in New York. There space was bare except for some paintings on the walls an old fashioned domino effect machine, and a juggling curator named David Sharps.

The children were completely engaged by his class lecture, excitedly participating with their museum educator. At one point, he used the term “obsolete” to describe the old purpose of the barge, and explain how he created a new purpose for it, (by turning it into a museum.) I started to think about the word in terms of our discussion about the ‘no tech’ museum. Are they obsolete as well or can we still find a use for them within our society? By the enthusiasm and smiles on the children’s face. I was reassured that there was still in fact a great need for a museum which focuses on the rudimentary values of social interaction and energetic education.

On the other side of the spectrum, there was the “YouTube Play” exhibit at the Guggenheim. An Asian blog described the event: “The Guggenheim Museum last week unveiled the winners of a video contest submitted via YouTube from artists around the world. The top 25 videos selected in the ‘You Tube Play’ competition were shown for the first time on a large screen at New York City’s Guggenheim. The contest, created with video-sharing web site YouTube, was aimed at showcasing innovative online video artists. The videos were projected onto the exterior of the museum’s rotunda in Manhattan.Varying from animated line drawings to cartoons, the top 25 videos were created by 39 artists from 14 countries” (NTDTV). Here’s a video of the spectacular exhibition. While I was not able to make it to the event itself, just watching the event online was a breathtaking site to see. Youtube is one of the quintessential examples of technology and when used appropriately, can create beautifully crafted artwork.

In both cases, I think that the choice to use or not use technology was done appropriately, based on the content and aesthetic that the museum wished to convey.  The Waterfront Museum proved to me that technology was not necessary in order to create an entertaining and educational exhibit, while the Guggenheim reassured me that the use of technology could be done tastefully and successfully.  The question does not seem to be “high tech versus no tech” but rather “how will this tech” bring value to the museum.

J Peterson

The Record Exhibit at The Nasher Museum

The Record: Contemporary Art and Vinyl This exhibition is, as their website states: ” a groundbreaking exhibition that explores the culture of vinyl records through 50 years of contemporary art. [It] features work by 41 artists from around the world, (including christian marclay robin rhodelaurie anderson and david byrne, to name a few) from the 1960s to the present, who use vinyl records as subject or medium. The exhibition includes sound work, sculpture, installation, drawing, painting, photography, video and performance.”

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Besides the fact that I happen to be a fan and collector of the LP, I also find it interesting to view new ways in which artists can manipulate common goods of popular culture into a new collection of art (which ironically, tends to result in art of counter culture, or at least aspires to do so.) Whether it be kitchenware, old toys, or disposed trash (as we’ve seen and read in class), the use of everyday items can recall feelings of nostalgia for many visitors, and create a unique experience for each patron. YouTube video.

J Peterson